the world. For this reason it is my opinion that e-books work best when there in no charge involved. Think about it who doesn't like something for free. So if you've been thinking of jumping on the "e-book bandwagon" my advice to you is to give it away and let it do what it does best, serve as a traffic generator to your website. The next part of the e-book game, after the book is written is to get it out into the mainstream of the Internet. You need to heavily market and promote the book yourself to get the ball rolling so it can do it's magic. This is where a lot of folks get stumped. I have written two e-books myself so I've done a lot of research and have found out what works and what doesn't. If you have included any other websites in the book your first step is to contact them and let them know the book exists and where they can download it. Also, mention to them that it would be great if they offered the book from their site or mentioned it in their newsletter. Most of them will be happy to comply since their name is in the book, they benefit as well from promoting it. If you have sold banner ads in the e-book (which is a great idea) make sure you supply those people with text link ads and/or graphics they can use on their sites and in their ezines to help get the word out. Your job is to make it as easy as possible for them "to pass the word". This is viral marketing at its finest. Your next step should be to add a page on your site where visitors can download the book. If you have any graphic skills at all whip up a book cover to add along with a description that stresses the benefits they'll receive from reading it. If the book has good content, and it should for all of this to work right, when you start receiving feedback in the form of compliments make sure you put them on this page as well. Testimonials are very powerful. If you publish an ezine you could use the book as a bonus if people subscribe to your newsletter then you send them the URL to download the book. There are many other ways to promote your new book. Contact ezine publishers that you think would be interested in the topic of your book and send them an e-mail stating how nice it would be if they mentioned it to their readers. Most publishers are always looking for content and will be happy to help out. Some websites do e-book reviews and then publish them online or in their newsletters. Here are a few to get you started. E-book Junction- Linda does reviews for her ezine send to mailto:linda@a... There are also sites on the Net that house e-books of all types and function as e-book libraries. Your book can be submitted to any of the following; E-book Net http://www.ebooknet.com/ Success Library http://www.ebooksnbytes.com/submit_ebook.html Ebook Palace http://www.ebookpalace.com/newlink.shtml Stealth Promotions http://www.stealthpromotions.com/e-library.htm The E-book Directory http://www.ebookdirectory.com/addebook.html If you do a search on the major search engines you're sure to find many more e-book libraries you can submit to. E-book discussion lists are two way communication where you can announce your book once you subscribe. Some are; E-book Chat mailto:anebookchat-subscribe@onelist.com E-book News mailto:ebook-news-subscribe@onelist.com E-book Talk mailto:ebook_talk-subscribe@onelist.com Another tip is to visit any of the websites that house free software and submit your book to them. Most of them include e-books since they are .exe files. Do a search and you'll find these sites by the thousands. There is free software that will submit your e-book to many of these sites for you with one shot go to http://www.analogx.com/contents/download/program/ssubmit.htm and download "Soft Submit" which will upload your book to 50 sites at once. Don't forget about including the download URL in your signature file. You are using one right? I thought so. You could always write a press release about your e-book and e-mail it to the media. Discussion boards are another great outlet but don't post inappropriately. If you have the book in your sig file you could just post a comment or answer a question and your signature line will do the rest. Use your imagination and you'll find hundreds of ways to utilize your e-book in your marketing campaign. After all, this is one viral infection you want everyone to catch!

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